Tier 1: Specialist Templates

Playbook Blueprint Extraction Guide

Deep extraction framework for strategic 7-step execution playbooks with persona compounding

🎯 Extraction-Based Approach

📖 Quick Navigation

01

Philosophy & Goals

Use Playbook Blueprint when: Strategic work where persona accumulation matters. Building repeatable playbooks that define your consulting/coaching methodology. Capturing frameworks that scale your IP.

Core principle: Deep extraction → structured 7-step playbook → locked-in visual + interactive format → builds moat through persona compounding.

When Tier 1 Wins

  • Strategic consulting playbooks (7+ steps, Before/After mapping)
  • Founder/executive coaching frameworks
  • Sales methodologies you want to repeat consistently
  • IP you're building moat around (persona compounding)
  • High-touch engagements where customization matters
02

3-Pass Pipeline

Pass 1: Extract

Parse conversation/transcript. Identify current state, objectives, tactical steps, resource gaps, risks, quick wins, success metrics. Output: 7 structured analysis fields.

Pass 2: Structure

Map extraction to 7-step playbook template. Create Before/After comparisons for each step. Validate that every step references something they said. Output: playbook content JSON.

Pass 3: Render

Build final HTML. Sidebar navigation, checkboxes, localStorage state, tab navigation, progress bar. Full interactivity. Output: deployment-ready interactive HTML.

Why 3 passes: Separation of concerns. Extract pure, structure clean, render beautiful. Each pass can be improved independently. Pass 1 failure = stop early. Pass 2 failure = inform user. Pass 3 = guaranteed good rendering.
03

Extraction Fields Deep Dive

Field What to Extract Maps to Step(s) Example
meta Prospect name, industry, current state summary (1-2 sentences) Hero section personalization "Sarah is VP Sales at B2B SaaS, managing 5 reps, struggling with pipeline predictability"
icp Their ICP: who they sell to, what problem they solve, value per deal Step 1 (Objectives) "Mid-market SaaS, $5M ARR, 2-year sales cycles"
opportunities Top 3-5 opportunities they could capture. Quantified if possible. Step 1 (Objectives) + Step 5 (Quick Wins) "$2M pipeline leak from poor qualification; 3 sales reps underperforming"
actions Concrete tactical steps. Owner, timeline, success criteria for each. Step 2 (Tactical Actions) "Implement qualification framework (Sarah, 2 weeks); train reps (manager, 1 week)"
strategic_positioning How they position themselves vs competitors. Unique angle. Why them vs others. Step 3 (Strategy Layers) "We're the only platform that combines [thing1] + [thing2]"
gaps What they don't have. Resources, skills, tools, frameworks. Plus 1+ risks they didn't mention (foresight). Step 3 (Resources) + Step 4 (Risks) "No sales enablement platform; weak deal review discipline; risk of rep turnover"
next_steps Validation checklist. How they'll know the playbook worked. Success metrics + 3-5 quick wins (48-hour wins). Step 5 (Quick Wins) + Step 6 (Validation) "Week 1: 5 deals re-qualified; Week 2: reps trained; Month 1: pipeline forecast +20%"
04

7-Step Playbook Structure

Fixed structure ensures consistency. Every playbook has these steps, but content varies by prospect situation.

Step Purpose What They See Before/After Example
Step 0: Foundation Ground in current reality Current state summary + KPI cards showing baseline Before: "5 reps, $10M pipeline, 20% win rate" → After: $12M pipeline, 28% win rate
Step 1: Objectives Clear 3-5 objectives for playbook Numbered objectives + success criteria Before: "Pipeline is unpredictable" → After: "$15M predictable pipeline, 3-month forecast"
Step 2: Actions Numbered tactical steps. Owner + timeline on each. Step-by-step checklist with dependencies Before: No process → After: Sales methodology documented + trained
Step 3: Resources Inventory what they have + need Resource audit table + capability gaps Before: "No CRM discipline" → After: "CRM enforcing process discipline"
Step 4: Risks Risks + mitigations. Include 1+ risks they didn't mention. Risk cards with severity + mitigation plan Before: "Key rep might leave" → After: "Rep retention plan in place"
Step 5: Quick Wins 3-5 wins they can achieve in 48-72 hours Quick win cards with "what, who, when" Before: No visibility → After: First 5 deals re-qualified + ranked by probability
Step 6: Metrics & Validation Success criteria + validation checklist KPI dashboard cards + validation tasks Before: Guessing → After: Real-time pipeline visibility, weekly review cadence
05

Rendering Layer

Layout: 2-Column Sidebar Design

┌────────────────────────────────────────────┐ │ Navigation (sticky) │ ├──────────────┬──────────────────────────────┤ │ Sidebar │ Main Content │ │ (280px) │ │ │ │ Step 0: Foundation │ │ Progress: │ [Before/After Grid] │ │ ○ Step 0 │ [Checkbox] Mark complete │ │ ○ Step 1 │ │ │ ● Step 2 │ Step 1: Objectives │ │ ○ Step 3 │ [Interactive cards] │ │ ○ Step 4 │ [Checkbox] Mark complete │ │ ○ Step 5 │ │ │ ○ Step 6 │ ... (scroll down) │ │ │ │ │ [Reset] │ │ └──────────────┴──────────────────────────────┘

Interactive Features

06

Quality Gates & Validation

✓ DO
  • Every step references something they said in conversation
  • Objectives are specific + measurable + grounded in their situation
  • Timelines are actual dates, not "soon"
  • Before/After shows real delta (numbers, not vague)
  • Risks include at least one they didn't mention (foresight)
  • Quick wins are achievable in 48 hours max
  • Validation checklist is thorough + testable
✗ DON'T
  • Generic playbook ("5 steps to sales success")
  • Before/After without specificity
  • Vague objectives like "improve pipeline"
  • Timelines without actual owners
  • Risks without mitigations
  • Missing localStorage state management
  • Interactive elements that don't actually work
07

Depth Behavior

Playbooks adapt to how much context you provide.

Concise Mode (Quick input)

User provides: "Quick 5-minute conversation notes"

Output: Skeleton playbook. 2-3 objectives, basic steps, minimal Before/After. User can expand each section.

Comprehensive Mode (Full context)

User provides: Complete transcript + historical data + previous documents

Output: Rich playbook. 5+ objectives, detailed steps with dependencies, deep Before/After analysis, multiple risks with foresight, elaborate validation checklist.

Rule: Better input → better output. Always worth capturing full context upfront.
08

Playbook Blueprint vs Meta-Template

Dimension Playbook Blueprint (Tier 1) Meta-Template (Tier 2)
Best for Strategic, deep, persona-specific Flexible, high-volume, reusable
Use cases 7-step playbooks, strategic plans Email, reports, assessments, content
Extraction depth Deep (7 analysis fields) Shallow (field mapping)
Output variability Low (fixed 7-step structure) High (10 template types)
Persona compounding Maximal (builds moat) Minimal
Build time per output Slow (2-5 mins) Fast (< 1 min)
Hybrid strategy: When user shares a document, Reveal auto-detects which tier fits + uses appropriate extraction guide.